Climb the Paywall w/ App Founders (by An Nayal, RevenueCat and Braavo Capital)

Every app founder knows the paywall is the hardest wall to get someone over. So for New York App Week, we're making it a literal one 🧗

We're renting out a climbing gym and naming every bouldering route after a real growth struggle. No ropes, no rope course, just short walls, big soft mats, and a room full of app builders.

Backed by RevenueCat and Braavo Capital as an official New York App Week event.

Total beginners welcome. Most of the room will be first-timers, and the gym staff get everyone started, so you do not need to have touched a climbing wall in your life. Come as you are.

How it goes

• warm up together and figure out who's secretly been climbing for years
• send the paywall: climb the named routes, easy to brutal
• coffee, good chaos, and the growth war-stories that actually matter
• one big sweaty group photo, because content

Bring: gym clothes and a water bottle. We'll sort the climbing shoes. Optional but encouraged: your worst retention number or best growth back, as a conversation starter.

Might grab food after, tbd.

Hosted by An Nayal (@consumerxai - built and exited Flamme (acquired by Arya), now building Agniverse (UGC Media House & GEO Search Lab) and Handler (Vibe Marketing Agent for App Makers), and posts way too much about consumer apps & ai growth. Supported by our friends at RC, legendary folks.

Heads up: you'll sign the gym's standard climbing waiver when you arrive. Spots are limited by the size of the gym, so RSVP early.