DAX INSIGHTS: How to Win Consumer Trust in AI with Bob Hedges

**How to Win Consumer Trust in AI**

What does it take to earn and sustain consumer trust in the age of AI?

Trust has become potentially the most important competitive business differentiator in the age of artificial intelligence. While business and technology platforms routinely invoke the need for consumer trust, their actions to build it remain indecisive and tentative.

Join Columbia’s Data Science Institute at the next DAX INSIGHTS Series, a monthly forum that convenes leading voices from across a broad spectrum of industries to explore the opportunities and challenges shaping the future of AI. At our October 28 event, former Visa Chief Data Officer and MIT Digital Fellow Bob Hedges will explore the requirements for consumer trust in AI, including where new innovations are needed to meet evolving consumer expectations. As public debate around AI intensifies, understanding how to establish lasting consumer trust will become an increasing imperative.

In his talk, Hedges will share the essential ingredients to get that strategy right. His remarks will be followed by a live interview with Kara Miller, host of It Turns Out podcast; and columnist at The Boston Globe. Additionally, their conversation will feature virtual remarks from faculty speaker Oded Netzer, Vice Dean of Research and Arthur J. Samberg Professor of Business at Columbia Business School, on leveraging data to better understand customer behavior and inform business decision-making.

The DAX INSIGHTS Series is made possible by the TDF Foundation.

**Note: **Space is limited. Once the space is filled we will maintain a waitlist. If you are unable to attend, please let us know so someone from the waitlist may be able to join. Cancellation email: dsi-partnerships@columbia.edu

**Registration Deadline: **The Columbia Morningside campus is open to the Columbia community. If you do not have an active CUID, the deadline to register is at 3:00 PM the day before the event. External guests will receive a QR code by email to enter campus. Thank you for understanding!

**Agenda**

**4:00 PM: Doors Open for Networking **(30 min)

**4:30 PM: **Program Begins: Opening Remarks (5 min)

• **Introductions: [Lori Glover**](https://datascience.columbia.edu/people/lori-glover/), Chief of Strategic Alliances, Data Science Institute, Columbia University

**4:35 PM: How to Win Consumer Trust in AI** (25 min)

• **Industry Speaker: [Bob Hedges**](https://ide.mit.edu/people/bob-hedges/), Retired Chief Data Officer, Visa; and Digital Fellow, MIT’s Initiative for the Digital Economy

**5:00 PM: Fireside Chat with Bob Hedges **(30 min)

• **Moderator: [Kara Miller](https://www.linkedin.com/in/kara-miller-0b247325), Host, It Turns Out** Podcast; and Columnist at The Boston Globe
• **Virtual Remarks: [Oded Netzer**](https://business.columbia.edu/faculty/people/oded-netzer), Arthur J. Samberg Professor of Business, Marketing Division; and Vice Dean for Research, Dean's Office, Columbia Business School

**5:30 PM: **Networking Reception (60 min)

**6:30 PM: **Event Ends

**Campus Access**

**For External ****(non-UNI)**** Guests - Columbia QR Code: Before your visit, you will receive an email from "caladminnoreply@columbia.edu" with your QR code for campus access. Please plan to show this QR code and a government issued ID** at the Wien Courtyard gate.

**Event Location:** Faculty House, Skyline Dining Room and Terrace, Columbia University (4th Floor)

**Getting to the Building: **The building entrance is located on W 116th Street between Amsterdam Avenue and Morningside Drive in the Wien Courtyard. Please see a helpful map with directions from the 116th Street/Columbia University subway stop (1 Train).