Brahma AI Raises $150 Million at $2 Billion Valuation for Enterprise Media Platform

Multiples invested $100 million. Prime Focus says it will retain about 66% ownership, while Brahma plans to fund product development and a larger global sales operation.

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Brahma AI Raises $150 Million at $2 Billion Valuation for Enterprise Media Platform
Brahma AI Raises $150 Million at $2 Billion Valuation for Enterprise Media Platform

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Brahma AI has raised $150 million at a $2 billion valuation, with Multiples Alternate Asset Management supplying $100 million of the round. The remaining $100 million is investor interest, not money already raised; Brahma may decide whether to take some or all of it. Prime Focus expects to retain about 66% of Brahma after dilution, making it the largest economic shareholder. Brahma will stay independent, led by founder and CEO Prabhu Narasimhan. The company’s pitch combines two jobs businesses often handle separately: organizing audiovisual libraries and creating new material. Brahma AI Core is for enterprise content management; Brahma AI Studio adds tools for visuals, digital humans, voice and multilingual performances. It says Warner Bros., the NBA and Mayo Clinic are anchor customers, but has not provided comparable figures showing how much they use the platform. That distinction matters: named relationships establish a commercial foothold, but do not yet show adoption at scale. Brahma plans to spend the capital on research, product development and a larger global sales operation, including a bigger presence in the Bay Area. The next product test is interactive digital humans, described as close to launch. The company has not given a launch date or explained identity safeguards, even as it highlights authenticity and provenance. That’s the constraint to watch as it moves from production technology toward enterprise use.

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3 key points

The financing gives Brahma room to build an enterprise platform that combines audiovisual asset management with AI content creation, while its stated customer relationships have not yet been matched with usage figures. Multiples supplied $100 million of the $150 million preferred-share round; a further $100 million is only investor interest, and may not be added. Prime Focus expects to retain about 66% ownership...

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    Multiples Alternate Asset Management invested $100 million in the round; Brahma may consider adding some or all of another $100 million in investor interest.

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    Prime Focus expects to remain Brahma’s largest economic shareholder, with an approximately 66% stake after dilution.

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    Brahma AI Core focuses on enterprise content management; Brahma AI Studio offers creation tools for visuals, digital humans, voice and multilingual performances.

Brahma AI has raised $150 million to pursue a platform for managing and creating enterprise audiovisual content. The financing values it at $2 billion after the investment. The company names major customers, but one of its next ambitions—interactive digital humans—remains a planned launch.

The investment and the ownership split

Brahma said the money came through an issuance of preferred shares. Multiples Alternate Asset Management invested $100 million of the $150 million total. The company also said it had drawn interest for another $100 million; it has not presented that interest as money raised. Prime Focus said Brahma would evaluate whether to increase the same round to take in some or all of it.

Prime Focus expects to remain Brahma’s largest economic shareholder through its subsidiary DNEG. It puts its stake at approximately 66% after the financing and dilution for an employee stock-option pool and founder equity. Brahma will continue to operate as an independent company led by founder and CEO Prabhu Narasimhan, with its own board, management and governance framework.

Committed capital versus possible expansion
$150 millionAnnounced financing

Brahma announced a $150 million preferred-share issuance.

$100 millionMultiples investment

Brahma identified $100 million of the financing as an investment by Multiples.

$100 millionFurther investor interest

Brahma reported a further $100 million of investor interest, not an additional completed investment.

What Brahma wants to sell

Brahma’s pitch reaches beyond making AI-generated clips. It says Brahma AI Core handles enterprise content intelligence and management, while Brahma AI Studio provides creation tools for visuals, digital humans, voice and multilingual performances. In other words, the company wants a role in both organizing an enterprise’s audiovisual assets and producing new material from them.

The company traces that platform to technology developed across DNEG, Metaphysic and Prime Focus Technologies. DNEG’s visual-effects work includes the Dune films and The Odyssey; Brahma acquired generative-media company Metaphysic in February 2025. That background helps explain the move from production technology toward tools pitched to businesses outside film and television.

Brahma identifies media and entertainment, sports, healthcare and advertising as its four target sectors. It names Warner Bros., the NBA and Mayo Clinic as anchor customers, and Google, Hakuhodo and DNEG as strategic distribution partners. Those names show the markets and relationships the company is pursuing; Brahma has not supplied comparable figures for how much each customer uses the platform.

The next product is still ahead

Narasimhan said Brahma is close to launching interactive digital humans and is building its platform to work with different AI models rather than depend on one. CNBC described the company’s intended digital-human capability as replicating a real person’s likeness and persona for an interactive encounter. These are plans and descriptions, not evidence that the interactive product is available.

Narasimhan also singled out security, authenticity and provenance—the ability to establish where content came from—as important to what Brahma is building. That concern has a clear bearing on a product designed to resemble real people. The announcement did not specify a launch date or detail the identity safeguards for interactive digital humans.

Where the new money goes

Brahma plans to put the capital into research and development, global expansion, and building its team and operations. Narasimhan specifically pointed to a larger Bay Area presence and a bigger worldwide sales organization. The financing funds those steps; it does not, by itself, show how quickly the company can turn its production roots and named customer relationships into wider enterprise use.

Sources

  1. prnewswire.comBRAHMA AI RAISES $150 MILLION ROUND LED BY MULTIPLES
  2. cnbc.comIndian AI firm backed by Dune and Odyssey visual effects studio valued at $2 billion in fundraise
  3. business-standard.comPrime Focus-backed Brahma AI raises $150 million at $2 billion valuation

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