Culturepublished

Edinburgh Riders Urge Delivery Apps to Explain How They Set Pay

The dispute is over more than a declining fee record. Riders want to know how automated systems distribute work, price orders and affect access to the apps that determine their income.

By 3 min read
Edinburgh Riders Urge Delivery Apps to Explain How They Set Pay
Edinburgh Riders Urge Delivery Apps to Explain How They Set Pay

Listen to this story

The audio brief

About 1:32
0:001:32
Read transcript
One Edinburgh Deliveroo rider’s average fee has fallen from three pounds sixty-seven per order in 2023 to three pounds forty-two in the first half of 2026, even though he continued completing roughly three-point-six to three-point-eight orders an hour. That gap is driving a wider demand from riders: explain how delivery apps decide which jobs to offer, what each job pays, and who can keep access to the platform. The rider’s records show the average fee declining each year—three pounds sixty-three in 2024, then three pounds fifty-one in 2025. It is one person’s experience, not a measure of every courier’s earnings, but it makes an otherwise hidden payment decision visible. Deliveroo says its allocation system, called Frank, uses machine learning to predict delivery times and assign work. Uber says its matching tools weigh factors including time and distance, while Just Eat says a human team oversees its system. All three say significant account decisions receive human review. But none explains the rules behind an individual offer. Their living-wage comparisons also exclude unpaid waiting between jobs. The Workers’ Observatory saw variable offers in Dunfermline after some riders rejected low-paying work. One rider was deactivated soon afterward, although the reason remained unclear. Separately, facial-recognition checks blocked Graeme Frances after an accident left him with a black eye; Deliveroo blamed blurry images and said manual review restored access. The key question now is whether platforms will disclose enough data and rules for riders to challenge pay and access decisions they currently cannot see.

Story brief

3 key points

Food-delivery platforms face a transparency challenge over automated allocation, pricing, and account-access decisions. One Edinburgh rider’s logged average fee fell from £3.67 per order in 2023 to £3.42 in the first half of 2026, despite a stable 3.6–3.8 orders-per-hour pace. Deliveroo, Uber, and Just Eat describe human safeguards and efficiency-focused matching, but do not disclose the rules behind individual...

  1. 01

    The rider’s average fee declined annually: £3.67 in 2023, £3.63 in 2024, £3.51 in 2025, and £3.42 in early 2026.

  2. 02

    Deliveroo calls its order-allocation system Frank, which predicts timing and assigns work; the company does not explain individual fee calculations.

  3. 03

    Platforms’ living-wage comparisons exclude unpaid waiting time, limiting what those headline earnings claims capture.

One Deliveroo rider’s average fee per order fell from £3.67 in 2023 to £3.42 in the first half of 2026, even as his delivery rate stayed between 3.6 and 3.8 orders an hour. Edinburgh food-delivery riders are urging Deliveroo, Uber Eats and Just Eat to explain how the automated systems that govern their work set offers and pay.

The workers say pay and conditions have worsened as the platforms increased automation. Their complaint is not that software helps run delivery networks; it is that they cannot see the data and rules shaping the jobs offered to them, the fees attached to those jobs, and decisions affecting app access.

A steady pace, lower fees

The rider’s records track a gradual decline: £3.63 per order in 2024 and £3.51 in 2025, before reaching £3.42 in the first half of this year. The log is one worker’s experience, rather than a measure of earnings across every courier, but it frames the transparency fight around a visible output and an opaque payment decision.

The platforms’ account of automated work

Deliveroo calls its order-allocation system Frank. The company says it uses machine learning to predict the timing of each order, assign work to riders, and make deliveries more efficient and reliable. That describes Frank’s operating role, but not how a particular rider’s fee or offer is calculated.

The safeguards the companies describe

  • Deliveroo says significant rider-account decisions are reviewed by its team, rather than made automatically.
  • Uber says its matching tools balance factors including time and distance.
  • Just Eat says a human team oversees the technology matching deliveries with available couriers.

All three companies say riders earn more than the national living wage while on an order. That calculation excludes the time riders spend waiting for offers, leaving a key part of a shift outside the stated measure.

Riders test the black box

The Workers’ Observatory, created by gig-economy workers and academics at St Andrews and Edinburgh universities, has tested variable automated offers. In Dunfermline, some riders rejected low-paying jobs while others logged on at the same time; some workers then received higher short-term rates. One rider was deactivated soon after, although the reason was unclear. The major platforms say riders are not deactivated for declining offers.

Automated access checks are also part of the dispute. Graeme Frances said Deliveroo’s facial-recognition system blocked him from logging in after an accident gave him a black eye. Deliveroo said blurry images caused the failures and that he could work after a manual review; Frances said he did not realize the review had cleared him until he next logged in.

A related fight in ride-hailing

Drivers from the UK, Netherlands and other countries have filed a class action in Amsterdam alleging Uber’s AI-powered system breaches data-protection law and suppresses earnings based on what an individual will accept. Uber denies setting trip prices according to individual driver behavior. A 2023 study by Oxford and Columbia Business School researchers found Uber drivers earned substantially less per hour after dynamic pricing was introduced, though that result does not resolve the food-delivery riders’ claims.

Sources

  1. theguardian.comFood delivery riders call on platforms to open up AI ‘black box’ they say has cut pay