Lovable Says Its Annualized Revenue Has Passed $600 Million

Lovable’s sales pace has passed $600 million a year, according to co-founder Fabian Hedin. Speaking at the HumanX summit in Amsterdam on Thursday, he paired that figure with a pitch for software that does more than generate code: Lovable helps users put apps online and keep them running.

A higher pace since June

Lovable put its annualized revenue at around $500 million in June. Annualizing revenue expresses a sales rate as a yearly figure; it does not mean the company earned more than $600 million during a completed year. Because the June figure was approximate, the two readings do not establish a precise dollar increase.

The new number follows two large financings. Lovable raised $300 million in December at a $6.6 billion valuation, followed by a $400 million Series C in August at a $13.3 billion valuation. Menlo Ventures backed both rounds; the Scaleup Europe Fund co-led the August round. Those valuations are investment prices, not measures of revenue.

The product Hedin wants to sell

Hedin drew a distinction between AI tools that output code and Lovable’s approach. He described Lovable’s output as a product, increasingly one its users can build a business around. The company also handles hosting, deployment and scaling—the work of getting an app online and supporting it as use grows. That puts Lovable’s pitch closer to delivering a usable service than handing someone code to run elsewhere.

Hedin said Lovable has concentrated on enterprise growth and claimed that two-thirds of Fortune 500 companies now use its product. TechCrunch named Microsoft, NVIDIA and Deutsche Telekom among its customers. The Fortune 500 figure speaks to how widely Lovable says it has reached large companies; it does not specify how extensively each company uses the platform.

App traffic is not a new billion-visit jump

Hedin said apps created on Lovable draw nearly a billion visits a month, far more than Lovable’s own site. The distinction is central to his argument: people are visiting the things users build, not just the tool used to build them. But this is not evidence of a sudden jump in traffic. Lovable said in August that those apps already received over 900 million monthly visits.

The company also said in August that users had created more than 60 million projects since Lovable launched in November 2024. Project creation, visits to finished apps and Lovable’s revenue measure different things. The figures do not show how many projects become lasting businesses, or how much app traffic turns into revenue for their builders.