Daily issuepublished

OpenAI Introduced ChatGPT Pulse

AI startup Friend spent more than $1M on all those subway ads

By 6 min read
OpenAI Introduced ChatGPT Pulse

In today’s email:

  • 👥 OpenAI Is Preparing to Launch a Social App for AI-Generated Videos

  • 👀 Larry Ellison wants the U.S. to ‘unify all the national data’ and then feed it to AI

  • 👾 I built ChatGPT with Minecraft redstone!

  • 🧰 9 new AI-powered tools and resources. Make sure to check the online version for the full list of tools.

OpenAI Introduced ChatGPT Pulse

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Key Takeaway: ChatGPT Pulse is a new Pro-only mobile feature that proactively compiles a personalized morning digest by analyzing your chats and connected apps (calendar, email, contacts) to surface updates and actionable suggestions.

More Insights:

  • Pro-only now; wider rollout planned.

  • Pulls from past transcripts and connected apps to tailor “topical visual cards.”

  • Moves ChatGPT from reactive Q&A to proactive agent that suggests routes, menus, workouts, and plans.

  • Feedback tunes only your own Pulse; OpenAI says training implications match regular chats.

  • Safety filters promised; designed as a finite experience—no endless scrolling.

Why it matters: This marks a shift from chatbots to ambient assistants that anticipate needs, promising convenience but raising fresh questions about data access, attention capture, and how much decision-making we’re comfortable outsourcing to AI.

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AI startup Friend spent more than $1M on all those subway ads

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Key Takeaway: Friend blew over $1M saturating NYC subways with stark, minimalist ads for its $129 wearable AI, courting controversy and vandalism as a deliberate, high-risk attention play.

More Insights:

  • More than 11,000 in-car cards, 1,000 platform posters, and 130 urban panels; West 4th Street is fully blanketed.

  • CEO Avi Schiffmann calls it the “world’s first major AI campaign” and admits it’s a “huge gamble” with limited cash left.

  • Minimal white-space design was intentional to provoke public “social commentary” in an AI-skeptical city.

  • Wired blasted the device’s constant surveillance; vandalized ads labeled it “surveillance capitalism.

  • $129 price tag aims for mass-market adoption despite trust headwinds.

Why it matters: It spotlights a growing rift between blitz-scale AI marketing and public privacy norms. Provocation may buy awareness, but it can also burn trust, invite scrutiny, and normalize always-on surveillance in everyday life.

Related: I Hate My Friend!

OpenAI Is Preparing to Launch a Social App for AI-Generated Videos

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Key Takeaway: OpenAI is prepping a standalone, TikTok-style app where every clip is generated by Sora 2—no uploads allowed—complete with recommendation feeds, remixing, and a verified-likeness system.

More Insights:

  • Vertical “For You” feed with like/comment/remix; all videos are AI-generated, up to 10 seconds.

  • No camera-roll uploads; creation happens entirely inside the app using Sora 2.

  • Identity verification lets users (and others) use a verified person’s likeness; tags trigger notifications even for drafts.

  • Internally launched last week with strong engagement; arrives as U.S. uncertainty around TikTok opens a strategic window.

  • Faces stiff competition (Meta’s “Vibes,” Google’s Veo 3 in YouTube) and must navigate copyright filters, NYT lawsuit pressure, and child-safety scrutiny.

Why it matters: If this takes off, “social” could shift from recording reality to synthesizing it—forcing new norms for consent, authenticity, moderation, and who owns the value when the creator is a model, not a person.

Other stuff

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