Meta’s Muse Tops U.S. Free-iOS Chart After 730,000 Downloads

The early surge gives Meta a striking consumer-agent debut, but the available comparison data is complicated by staggered releases across app stores.

By 3 min read
Meta’s Muse Tops U.S. Free-iOS Chart After 730,000 Downloads
Meta’s Muse Tops U.S. Free-iOS Chart After 730,000 Downloads

Listen to this story

The audio brief

About 1:26
0:001:26
Read transcript
Meta’s Muse has reached roughly 730,000 downloads in about five days and overtaken ChatGPT as the leading free iOS app in the United States. That gives Meta an unusually strong opening for a consumer AI agent—software designed not just to answer questions, but to carry out tasks. Sensor Tower says Muse also exceeded ChatGPT, Claude, and Grok in comparable post-launch download windows. But that comparison needs a qualifier: those rivals rolled out across Apple’s App Store and Google Play on different schedules, so the launch periods are not perfectly matched. Muse launched on September eighth across iOS, Android, and muse.ai. Meta says its Muse Spark model can send email, book travel, open a browser, and fill out forms. It can keep working after the app is closed, then return when something changes or when it needs the user’s approval. For sensitive actions, including sending email or making a purchase, approval is required. Users choose which apps to connect and how much access to grant. The business model extends beyond free access: CNBC reported monthly plans at twenty and one hundred dollars, depending on usage. So the download chart is a powerful acquisition signal, but not yet evidence of a lasting habit. The real test is whether people repeatedly trust Muse with connected services—and whether that trust is strong enough to support paid use.

Story brief

3 key points

Meta’s Muse has quickly become a meaningful distribution test for action-oriented AI: it reached roughly 730,000 downloads in about five days and took the U.S. free-iOS lead from ChatGPT on Friday. The app can execute tasks such as email, travel booking, and form filling, with approval gates for sensitive actions. Meta offers free access alongside reported $20 and $100 monthly tiers. The result is an early...

  1. 01

    Muse launched September 8 and is available in the U.S. on iOS, Android, and muse.ai.

  2. 02

    Sensor Tower’s comparison favors Muse’s post-launch window, but rivals had staggered App Store and Google Play releases.

  3. 03

    Meta says Muse can continue tasks after the app closes and request approval before purchases or emails.

Meta’s new Muse agent was built to take action across a person’s digital life. Its first market test is delivering a more immediate result: Muse overtook ChatGPT as the leading free iOS app in the United States and logged about 730,000 downloads in roughly five days, according to Sensor Tower.

The ranking puts Muse ahead of ChatGPT, Claude, Grok and Meta’s own Meta AI app in the U.S. free-iOS chart. Muse passed ChatGPT for the top spot on Friday, CNBC reported, less than two weeks after Meta introduced the service on September 8.

A sharp early signal, with a comparison caveat

Sensor Tower said Muse’s cumulative downloads exceeded those of ChatGPT, Claude and Grok in comparable post-launch windows. But it also cautioned that those products had staggered releases across Apple’s App Store and Google Play, a difference that affects direct download comparisons.

The product behind the chart position

Muse is Meta’s attempt to turn an AI assistant into a service that does work rather than only produces answers. Meta says the agent is powered by its Muse Spark model and is rolling out in the United States on iOS, Android and muse.ai.

What Meta says Muse can handle

  • It can send email, book travel, open a browser and fill out forms after a user gives it a task.
  • For longer jobs, it can continue after the app is closed and return when something changes or when it needs approval.
  • Meta says it asks for approval before sensitive actions, including sending email or making a purchase.

Those capabilities make the app’s early reach more notable than a simple chatbot launch: Muse asks users to trust it with work across connected services. Meta says people choose which apps to connect and how much access to grant, while credentials are stored so the agent can use them without seeing passwords or payment methods.

Free access is only the first layer

Meta offers Muse free for most use, while CNBC reported monthly subscription tiers of $20 and $100, depending on usage. The pricing creates a route to revenue beyond advertising if the product can persuade people to use an agent often enough to pay for heavier access.

For now, the figures show a powerful launch burst, not a settled consumer habit. CNBC noted that it remains unclear how long Muse will stay a hit; other AI services have also surged after release without remaining blockbusters. The next meaningful test is whether a chart-leading download count turns into repeat use of an agent that can act on users’ behalf.

Sources

  1. about.fb.comIntroducing Muse: The World’s First Personal AI Agent Built for Everyone
  2. cnbc.comMeta's Muse personal AI agent tops ChatGPT, Grok and Claude for post-launch downloads

Loading discussion...

YOUR READING SPACE

Notifications