UK Funds Preston AI Bootcamp for Young People Outside Work or Education

The three-week pilot pairs practical AI training with employer pathways, but it also tests whether a short course can improve prospects in a non-graduate job market whose AI exposure remains uncertain.

By 2 min read
UK Funds Preston AI Bootcamp for Young People Outside Work or Education
UK Funds Preston AI Bootcamp for Young People Outside Work or Education

Listen to this story

The audio brief

About 1:23
0:001:23
Read transcript
JD Sports, Heinz and Agilysys are offering AI-focused apprenticeships to young people completing a new, government-funded bootcamp in Preston. The three-week pilot is designed for up to 70 people aged 16 to 24 who are outside work or education, or considered at risk of becoming so. It is being run by IN4 Group, with training that goes beyond basic chatbot familiarity. Participants will learn to build AI tools, understand business applications and use the technology responsibly. The intended destination is employment, with two advertised routes: AI marketing specialist roles for aspiring content creators, and IT helpdesk work that requires AI expertise. That employer link is the key feature. Rather than ending with a certificate, the course connects training to named apprenticeship opportunities at companies including JD Sports, Heinz and Agilysys. The policy challenge, though, is still unsettled. The government says the pilot can help tackle youth unemployment and prepare people for changes in entry-level work. But there is not yet clear evidence that AI is reducing non-graduate employment. A researcher at King’s College London says the test is whether the training is thorough enough, and whether apprentices create meaningful productivity gains for employers. The important measure, then, is not simply how many people finish the course. It is whether they move into sustained work—and whether a short AI intervention can deliver that result.

Story brief

3 key points

A three-week Preston pilot will train up to 70 people aged 16–24 for AI-related apprenticeships, with JD Sports, Heinz and Agilysys among the potential employers. Run by IN4 Group, the programme links instruction to two concrete routes—AI marketing and AI-enabled IT helpdesk work—rather than stopping at general chatbot literacy. Its broader policy test is unresolved: researchers say there is not yet clear evidence...

  1. 01

    Participants must be aged 16–24 and outside work or education, or considered at risk of becoming so.

  2. 02

    IN4 Group’s three-week course covers building AI tools, business applications and responsible use.

  3. 03

    JD Sports, Heinz and Agilysys are offering AI-focused apprenticeships after completion.

The UK government is funding a Preston pilot that puts AI training in front of young people who are outside education and work, or at risk of reaching that point. Its wager is direct: teaching AI skills could create a route into entry-level jobs even as the technology raises questions about the future of those jobs.

The taxpayer-funded programme is open to up to 70 people aged 16 to 24. It runs for three weeks and is aimed at people who are not in education, employment or training, commonly shortened to Neet, as well as people at risk of joining that group.

IN4 Group, which is contracted to run the programme, teaches participants to build AI tools, understand how businesses use them and use the technology responsibly. The design goes beyond basic familiarity with a chatbot: it presents AI as something trainees should be able to apply in a workplace.

Three teenage boys sit at a long table and look at laptop screens in a room with a deep blue wall.
Participants attend the AI bootcamp in Preston. Source: theguardian.com.

The programme’s distinguishing feature is what comes after the course. JD Sports, Heinz and Agilysys are among employers offering AI-focused apprenticeships to participants who complete it. The advertised roles split into two tracks: AI marketing specialist work for aspiring content creators, and IT helpdesk roles requiring AI expertise.

The policy is built around two ideas that should not be collapsed into one. The government’s stated aim is to help address youth unemployment while preparing young people for possible AI-driven changes to entry-level work. But the available evidence does not establish how AI is affecting non-graduate employment.

That distinction matters for judging the pilot. A King’s College London researcher said AI’s effect on the non-graduate labour market remains unclear. He identified two tests for the scheme: whether the training is thorough enough, and whether apprentices make a meaningful difference to employers’ productivity.

The Preston course is therefore not simply a response to a presumed wave of AI job losses. It is a small effort to give people who may be distant from the labour market a foothold in skills employers say they need. Whether that foothold leads to sustained work, rather than only a short training experience or a limited set of apprenticeships, is the question the pilot is positioned to help answer.

Sources

  1. theguardian.com‘Really helpful’: the AI bootcamps aimed at addressing UK youth unemployment

Loading discussion...